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Your Organization's Culture: If You Don't Get It Right, Nothing Else Matters

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Course Description:

         Get on a Southwest flight to anywhere, buy shoes from Zappos.com, pants from Nordstrom, groceries from Whole Foods, anything from Costco, a Starbucks espresso, or a Double-Double from In N' Out, and you'll get a taste of these brands’ vibrant cultures.

         Unfortunately, culture is often misunderstood and discounted as a touchy-feely, rather than a bottom line, component of a business. That’s not the case.

         As Peter Drucker, the founder of modern management said, “Culture eats strategy for lunch.” Culture is one of the most important business drivers that has to be intentionally set and periodically adjusted to push long-term, sustainable success. It's not good enough just to have an amazing product and a healthy bank balance. The workplace culture can enable a company's success, or be the key to its undoing.

         What about your company’s culture? Does it inspire and engage or get in your people’s way, slowing and wearing them down? Is it driven from top-down directives or cross-department collaboration? What stories do your people and your customers tell about you? This webinar will show how you can get a good read on the health of your culture.

Why should you Attend?

         Corporate culture is a hot topic among businesses who want to attract the best talent, translate their values to their products and services, and show customers what they're all about. There are significant benefits that come from a vibrant and impactful culture. They are:

  • Focus and Spirit : Aligns the entire company towards achieving its vision, mission, and goals
  • Engagement : Builds higher employee motivation, productivity, and innovative problem solving
  • Cohesion : Builds consistency and coordination among the company’s various departments and divisions

        Also, culture often becomes the focus of attention during periods of organizational change. Mergers and acquisitions, new systems implementations and elaborate initiatives typically fail because organizations become caught in the so-called "jaws of culture" - when the existing culture becomes inappropriate and hinders rather than supports progress.

        This webinar will help you understand the power of culture, how it enhances or derails change, and what you can do to make culture change work for you.

Areas Covered:

  • Understand why Peter Drucker says: "Culture eats strategy for lunch"
  • Discover why culture is like an iceberg: What’s above and below the water line
  • Identify and analyze the six key elements of culture in every business or organization
  • Review twelve daily ways effective leaders can communicate and reinforce company culture
  • Plan specific actions you will take to lead or influence changes in the culture of your organization
  • Use a three step process to pinpoint what drives the culture of your team, department or company
  • Recognize what successful leaders know and do that helps them avoid cultural traps and mis-fires

Who will benefit?

This webcast will be of a valuable assistance to the below audience.

  • CEO's
  • COO's
  • VP of Human Resources
  • Vice -Presidents of Marketing
  • Vice-Presidents of Finance
  • Chief Learning Officer
  • Directors
  • Project Managers
  • Operation Managers and Supervisors
  • Team Leaders
  • Human Resources Professionals
  • Business Unit Managers
  • Boards of Directors
  • Senior Management Teams
  • Executive Teams

Registration Options



Max 5 participants from a single location with 1 Dial-in.


Max 10 participants from a single location with 2 Dial-in.


Avail 12 months unlimited access for a single user.


Material shipped within 15 days post webinar completion & get life time access for unlimited participants.



Avail recording + Attend live session for a single participant.


Unlimited participants for max 5 locations.


Tags


Corporate culture, Organization's Culture, Organizational Change, Business Management

Speaker Details

Marcia  Zidle

Marcia Zidle

Certified Leadership Coach

Marcia Zidle has 25 years of management, business consulting and international experience in a variety of industries including health care, financial services, oil and gas, manufacturing, insurance, pharmaceuticals, hospitality, government and nonprofits.

Refund Policy



Participants/Registrants for our live events, may cancel up to 72 hours prior to the start of the live session and ComplyArena will issue a letter of credit to be used towards any of ComplyArena's future events. The letter of credit will be valid for 12 months.

ComplyArena will process refund in cases where the event has been cancelled and is not rescheduled within 90 days from the original scheduled date of the webinar. In case if a live webinar is cancelled, participants/registrants may choose between recorded version of the course or a refund. Refunds will not be processed to participants who do not show up for the webinar. A webinar may be cancelled due to unavoidable circumstances, participants will be notified 24 hours before the scheduled start of the event. Contact us via email: admin@complyarena.com or call +1-888-222-5917 (Toll Free).